Service
Strategic Marketing
A written plan that ties every marketing piece to a business goal.
- A plan tied to real business goals
- Plain-English recommendations you can act on
- No long contracts or commitments
- Every piece connected, nothing wasted
Why it matters
Because a plan comes before the pieces
Marketing works when the pieces work together. We start with what the business needs to hit this year, look honestly at what you already have running, and cut what is not earning. Then you get a plan that tells you what to do, in what order, and why.
What's included
- Goal setting and marketing audit
- Target customer and message clarity
- Channel mix recommendations with reasons
- Quarterly marketing roadmap
- Practical budget guidance
0-day
Action plan, not a binder
How it works
How strategic marketing works with us
- 01
Free consultation
We talk about the business, the goals, and what you have already tried. There is no pitch. If PPM is not the right fit for the job, you will hear that first.
- 02
Marketing audit
We go through your website, social profiles, reviews, and anything else customers can find. You get an honest list of what is working, what is stale, and what is missing.
- 03
Your written plan
You get the plan on paper: who you are talking to, what you say to them, which channels earn a place, and what happens in the first ninety days.
- 04
Walkthrough together
We go through the playbook line by line on a call, in plain English. You ask questions until it makes sense. Nothing gets handed over as a file and forgotten.
- 05
Action and check-ins
You run the plan, or PPM runs it for you. Either way there are regular check-ins, so small problems get fixed while they are still small.
- 06
Review and reset
Every quarter we look at what actually happened, keep what worked, and drop what did not. The playbook changes when the business changes, not on a schedule.
Questions
Common questions
The things founders and owners usually want to know about strategic marketing.
Ask us anythingMost plans take a few weeks from the first consult to the walkthrough, depending on how much there is to audit and how quickly you can get us access to accounts. You get a timeline in writing before any work starts.
No. The plan is yours to run with your own team, another agency, or nobody at all. Plenty of founders and owners take the plan and handle it themselves. If you want PPM to execute it, that gets quoted separately.
There is no fixed price, because no two businesses arrive at the same place. After a free consult, you get a clear quote with the scope written down, no surprises, no guesswork.
Next step
Let's talk about your business
A short, no-pressure conversation about where you are today and which marketing pieces would move the needle first.